St. Louis got about six inches of snow over the past two days. It was your average winter snowstorm. But, to listen to the moron weather types at the local TV stations you would have thought the apocalypse was upon us.
The snow was never heavy all afternoon or last night. The National Weather Service (NWS) cut it's forecast to 3-5 inches of new snowfall last night at eight p.m. As it turned out the forecast was right on the money. But, the idiot "forecasters" at the local CBS and NBC affiliate continued their dire warnings even after the NWS revised it's forecast downward. I tried to watch "CSI" last night and the channel four weather idiot interupted twice for lengthy periods to say "we could have ten inches or more". Pure bull hockey.
So what does this tell you about television news/weather? Well for starters it tells you the newsroom managment doesn't think you're very smart. Apparently they are unaware of a thing called the Internet. Either that or else they are stupid and/or arrogant. Otherwise why would they tell you there's going to be a blizzard when the real forecasters have given you the truth?
Once again the bottom line is money. Ratings month started last night and both KMOV and KSDK urged viewers to watch their late newscast. The more viewers the higher the ratings. The higher ratings the more expensive the commercials. Once again the stations are not broadcasting in the public interest but rather their own financial interests. If you are unhappy with this abuse of the airwaves go to fcc.gov and let the agency know how you feel.
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